Search engines have improved over the years and this can be of great benefit if you are into the online business. With this, you may want to harness the power of these tools to generate traffic into your site and gain more sales. But how do these search engines operate?
Having a clear idea on how a search engine works will let you discover the secrets of how to stay on top of the search rankings. Generally, search engines operations can be categorized into three functions such as crawling, indexing and search query.
What Is Crawling?
The World Wide Web is a vast world consisting of stops such as files or web pages. With this, the search engine requires a method to crawl into the big world and search for the stops and look for the best path possible which is referred to as links.
With the aid of links, the automated robots of the search engines called spiders or crawlers can get into the huge number of interlinked documents. Using the special software to access data on other sites can be accomplished in three methods:
- Through sitemaps
- Through URL and links
- Links that comes from other sites that are in the search engine index
In general, bots or crawlers can be referred to as objects that are rapidly crawling all throughout the web to get to various websites to accomplish its task. However, this is not absolutely the case since crawlers operate from a certain location similar to your browser. It works by transmitting requests to the servers where it fetches information on different web pages which are all utilized to refresh indexing.
What About Indexing?
Basically, indexing refers to the way search engines save web pages that crawlers obtained from different pages in the web into a vastindex database. The process of indexing sorts all the data and arranges them alphabetically. This process allows rapid access to documents depending on the demands of the search queries.
The search engines processes the words contained in the pages in the web, taking note of the keyword’s location in the pages. But then, not all kinds of contents can be processed by search engines like dynamic web pages and media files that are rich in content.
In order to achieve maximum search performance, search engines does not index stop words such as “in, or, on, of” and the likes. These are so common and this makes them safe to ignore, leading to more efficient search engine results.
Search Query- Providing Answers
All search engine users are aware of this function and this is what most users are acquainted to about search engines. It consists of components like the search box that users use to interact with the engine by typing in queries that are subject to processing.
After the queries have been transmitted, the index immediately retrieves all the relevant data or files related to the search query. The relevance of the answers to the queries is identified algorithmically according to a great number of ranking factors which may reach hundreds.
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