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Lead-based Marketing Services
What is it Lead-based Marketing Services:
When you get a walk-in customer in your retail store; the probability of that customer turning into a 'consumer' is extremely high, right! These customers are called leads- who can be converted into consumers. Lead-based marketing in Internet world works on same premise. Sales leads are generated for your business from your website. Similar to walk-in customer in retail store, these online sales leads have extremely high potential of getting converted into 'sales'. These prospects are often referred to as organic leads.
What's a Lead:
A lead is any person who visits your landing page and fills in the enquiry form, expressing an interest to know more about your product/service. Additionally there are other types of potential leads, too:
- A visitor views your contact us page
- A visitor looks at more than 10 pages of your website
- A visitor signs up for your newsletter/ Facebook/ Twitter or any other form of regular communication.
This is a unique marketing strategy, which will shows phenomenal success in generating sales for your business.
Advantages Lead-based Marketing:
- Lead based marketing offer targeted marketing for specific demographics and Geographic areas. Ensuring you are reaching out to the right people
- You are not spending your money advertising on pages that are not visited by your potential users
- Leads generated via this strategy can be followed up with by your business and possibly be converted to sales. The more the leads, the higher the chances of conversion
What we Provide:
At Web SEO Services we offer SEO and SEM services, which are geared towards leas generation for your business. The leads we generate for your business are good quality, solid leads; as our focus is to get customers who will voluntarily fill in a form with their contact details. We take a very precise and targeted approach to acquire more leads for your business.
Our Lead- based marketing is a four phase process spread out, to ensure best quality leads and ROI for your business
Phase 1:
- Right at start our team will work with you to understand your business and website and your target audience.
- Then we will work together with you to set the goals and objectives of this initiative
- Next our experts work with you to devise the right strategy and action plan to achieves our pre-defined goals
Phase 2:
- Now our team of experts works with your organization to design a compelling landing page which will be designed keeping in mind your target audience.
- This page will be oriented towards getting the customer to sign up/ enter contact details to get more information.
- Once prepared the landing page will be put out on a pilot run, to gauze customer response, expenses, and overall setup.
Phase 3:
- Based on the reports from the pilot run the setup is tweaked and adjusted to optimize it for best performance.
- Then our experts work on some compelling advertisements, which are designed to direct the customer to your landing page.
- These advertisements are structured keeping in mind their intended audience and target locations.
- These advertisements are then run through you for your approval and optimized to get the best benefits from them.
Phase 4:
- Then we move on to final full-fledged launch of the Lead- based marketing strategy.
- Your landing page is fully optimized, and made as per customer requirement.
- Alongside the formal launch of the landing page we start aggressive advertising campaign using optimized ads on Facebook, Google and other search Engines and Social networking sites.
Be a step ahead of your competitors, Go in for Lead based marketing and get unprecedented results, through targeted geography and demographics you want.
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